Sasoga
Sasoga needed a professional website with the ability to publish and manage events by category, and a custom newsletter system to keep their audience informed.
The Challenge
A standard WordPress installation could not provide the level of events management and audience communication that Sasoga needed. Both required custom development on top of the WordPress foundation.
Events management
Sasoga needed to publish events organised by category, with a backend that gave them full control over how events were structured, displayed and managed.
Audience communication
A way to collect subscriber details and send newsletters directly from the platform was needed, without relying on a third-party service.
Professional presentation
The site needed to present the organisation credibly and give visitors a clear picture of what Sasoga does and how to get involved.
The Transformation
How we upgraded their business.
The Starting Point
- No professional website
- No events management capability
- No way to communicate directly with their audience
- No structured way for clients to make enquiries
What We Built
- WordPress Website
A clean, professional site presenting Sasoga and their services clearly.
- Custom Events Backend
A bespoke events system with category management, giving Sasoga full control over publishing and organising events.
- Custom Newsletter System
A built-in subscriber and newsletter platform allowing direct communication with their audience without third-party tools.
Our Solution
We built the site on WordPress and extended it with two custom systems. The events backend allows Sasoga to create, categorise and manage events independently. The newsletter system lets them collect subscribers and send communications directly from the platform.
Under the Hood
Platform
WordPress
Events
Custom events management backend with category system
Newsletter
Custom built-in subscriber and newsletter system
Admin
Extended WordPress admin for events and newsletter management
From limitation to scalability
Before
After
No website or digital presence
Professional WordPress website
No events management capability
Custom events backend with category management
No way to reach their audience directly
Custom newsletter and subscriber system
Project Overview
The Result
Sasoga now has a professional digital presence with full control over their events programme and a direct channel to communicate with their audience through a built-in newsletter system.
Visual Deep Dive
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